Monday 20 October 2014

HONEY TRAP

Honey Trap

Honey Trap film poster
Director:Rebecca Johnson
Writer: Rebecca Johnson
Starring: Jessica Sula, Lucien Laviscount, Ntonga Mwanza

Storyline
Honey Trap trailer
Set in Brixton, London, HONEY TRAP tells the story of fifteen year-old Layla who gets sucked into gang activity and sets up the boy who's in love with her to be killed.


Details

Official Sites: Official Facebook
Country: UK
Language: English
Release Date: 17 October 2014 (UK) 
Filming Locations: Brixton, London, England, UK
Company Credits

Production Co: Bright Pictures, Creativity Capital, Finite Films Honeytrap has been selected for the BFI London Film Festival and will have its World Premiere in the ‘Dare’ section on October 17th!



Honeytrap has been selected for the BFI London Film Festival and will have its World Premiere in the ‘Dare’ section on October 17th!

Budget


The film was made on a very tight budget, with Rebecca and her team using whatever resources they had to get it made. As well as relying on the support of local businesses and cafes during shooting, Honeytrap was partially crowd-funded through the site Indiegogo. “People went out of their way to help us, and for that I’m very grateful,” says Rebecca.

Rebecca biggest challenge: ''The film was made on a tiny budget, so there were many challenges in that. Honeytrap wasn’t really a story that really fit on a micro-budget scale, i.e., three characters in one location. It had a multitude of characters and many locations, plus several big set pieces: the murder, the bus ride, big crowd scenes, fight scenes, and so on.''

Synergy.
Their was no interaction between the Bright House Studios and another company. This is because it was on a micro budget movie. However it was an official selection for the BFI film festival.


Since it is an independent film on a low budget it is only being screen in cinemas. No information is out as to whether the film will be released on to DVD.

However it is available at cinemas  in HD and is currently being showed 
at the British Film Festival









MARKETING


This film isn't highly publicised due to a low budget. I could only find 1 interview and it was from the director and a few articles in a newspaper

Star Jessica Sula Featured in the newspaper
Unofficial Publicity on twitter
Multitude Media have been hired for unit publicity for the project. The project will be headed by Multitude Media managing director Will Wood and Senior Publicist Ben Lyttleton, targeting press across local, national, broadcast and film media as well as leading a social media campaign to engage the target audience which  is 13-25,those living in urban parts of England,those involved in gang activity and those who want to hear gang activity from a woman's perspective.

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